Global marketing : a decision-oriented approach / Svend Hollensen.
By: Hollensen, Svend.
Contributor(s): Banerjee, Madhumita.
Material type: BookPublisher: India : Pearson Education, 2010Edition: 4th ed.Description: xxxix, 753 p. : col. ill. ; 25 cm.ISBN: 9788131728147.Subject(s): Export marketing | Export marketing -- Case studiesDDC classification: 658.8Item type | Current location | Call number | Status | Notes | Date due | Barcode |
---|---|---|---|---|---|---|
Books | Eastern University Library General Stacks | 658.8 HOG 2010 (Browse shelf) | Not For Loan | 14101 | ||
Books | Eastern University Library General Stacks | 658.8 HOG 2010 (Browse shelf) | Available | Dhanmondi Library | 10274 |
Includes bibliographical references and index.
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